Google have changed the way they show their search results. In “the old days” (about a week ago!) Google only showed personalized search results if you were logged into your google account.
However this have changed. Google now always (even when the user is not logged in) now uses personalized search. If you’re working with SEO this – of course – changes the way things work (but that another story!), however .. when working with SEO you of course DO NOT want Google to use (show) personalized search (results).
So in order to turn this “feature” off we need to do this:
1. Go to WWW.GOOGLE.COM
2. Do a search
3. In the upper left corner, click the “Web history” link
4. Click the link “Disable customizations based on search activity.”
That’s it .. you’re now back to the “good old days” :-)